Saravanan's blog web science, research, digital market and much more

I asked my wife to read and tell her openion, she has misunderstood....
hence I am removing the blog posts, and read the below book, it has details with examples....
bottom line is that 21th century  = Education, Education, Education. The competition is at world level, no more city, state, coutry level

http://www.amazon.com/World-Flat-History-Twenty-first-Century/dp/0374292884

Microsoft installed a new software in Liveserver and restarted. As I have already told that Microsoft doing very good job in Live services. Rather than talking about Mesh features, I like to talk what it doesn't do, How MS could improve it.

* iPod/iPhone: How many iPods/iPhones sold in the past few years? more than 120M. How many songs has been purchased and used in iPods? It should more than one Billion. These users can't get full fledged features of Mesh. I think, MS should have partnership with Apple.
* No Linux support: ok. It make sense, Linux desktop has 1% market share. But Google will be supporting/promoting it (I like you google in this matter).
* The most important things are trust, privacy and copyright. How much a user trusts Microsoft?. If I compare with other internet companies like yahoo,Google, Amazon etc. Microsoft has 1000% more trust. why? 30 years of history. Secondly Privacy, I am not sure how Microsoft follows privacy practices of each country, right now Mesh available only within US. Thirdly Copyright, The foremost thing user try to do is sharing songs/Movies. how MS going to protect copyright law?
* Security: Users can password protect files, right now shared folder can be deleted by any users(if the file exists only on the Live Desktop) the file will be permanently deleted, No Granular Controls. No Built-in encryption. I hope that they will add in beta version.
* Remote Desktop is not compatible with Firefox browsers, Microsoft why don't you like firefox? Are you making any money out of IE? (Available in the next version?)

I have listed out hectic user experience of live advanced search a year ago at Hive.net (the forum is closed now), they fixed few. Now there is an another problem with live search.  which url user has to go if they want to search something? 10+ url’s,

http://search.live.com/
http://www.live.com/
http://home.live.com
http://www.msn.com/
http://search.msn.com/
http://www.yahoo.com/
http://search.yahoo.com/
http://search.yahoo.com/instant

and few virals
http://www.leftvsright.com
http://www.msdewey.com/ 

no web search at http://www.microsoft.com
and there is a search url - http://search.microsoft.com which has web search option

again country specific url's .uk, .in, .cn

In addition Live search has MSN tab which describes
"MSN search helps you find the latest in news, entertainment, finances and shopping"

I am so confused Microsoft. Do you have search strategy?
 

here are my recent comments…

AOL new browser is a mistake.
This is a good example of how AT&T gets the web in a wrong way. At least they would have done some vertical browser. Do they ever reach 1% market share? Do they know Dev community around IE and FF?

The Google wow begins!, below are new patterns Google recently coined,
“Using open standards to get others data and organizing all the world information in their cloud”
“Using privacy to defend click fraud”
“Outsource protocol design for free”
Google wants Facebook data, their recent attempt is open social. Click fraud is a crime Google agreed finally!
Google’s recent defending theme was “open social open social open social”, How to outsource protocol design for free? How to crawl other SN data? Social Workgroups working hard for them!
Google’s new theme “Privacy Privacy Privacy”
It is good to see that Google changed their motto. Google previously said, Click fraud is “self-correcting”. Now "Protecting our advertisers against click fraud is a lot like solving a crime"
But, Having a crime platform, defending it by privacy practice is questionable.

There are logged in users, these user clicks are most likely real clicks, fraud clicks are visible. There is Google toolbar, Cookies.. are they using these to detect click fraud? Moreover, Click programs uses botnet, are they tracking botnets? or having partnership with anyone to detect it? Do they outsource click fraud to third party?

their spying applications uses lot of techniques to uniquely identify users and companies all over the world but not their click detecting system...
How many patterns they found? Ten thousand? Twenty thousand? One hundred? Or one or two?

clicks fraud happening for many years, why suddenly Google coming forth and telling something? Looks like people (advertisers/pub) started to ask lot of questions!
Would advertisers ever escape from this black hole?

Google reader is a tiger, will kill media business. All brands are rebranded by google, sooner!
media companies waked up? if so thats 3 year delay. and there is a sleeping tiger (google reader) that no one cares much

Why I trust UN Data? (UN recently releases a Stat app – a search application)
It collects data from 200+ national statistical offices, international agencies, 60+ years of data, 90% of the word trade information. Then they combine all data in their datawarehouse, and available to users for FREE. UN is not a business organization, they are not listed in NYSE. They are not displaying any advertisement, even if they do that would be social ads.
“Given the recent record the reliability of the UN is not exactly 100%.”
yeah I agree, we can’t get 100% accuracy but Where else we can get reliable data? Do you want 100% ? hhhmmm There is error % in everything. We may get more accuracy when we have fully connected world and infrastructure available to every village in the world.
“trustworthiness of data can rise or fall depending on who or what is doing the input”
70 billion records downloaded in the last 4 years. If it is not reliable why downloading numbers are increasing rapidly?

China should change this attitude – arrogant Firewall policies
web is a borderless/flat world, if any country/business goes against this, latter they pay a heavy price...China should change this attitude. IMO, Governments should not involve directly on web related issues, they should force companies to follow policies and address the security concerns.

A-list gets the longtail
good to see that a-list gets the longtail :)

Are we secure in online world? After reading some of the statics reports, I think, Online security is dead. below are few the sample data that I gathered from those reports...

The number of information security incidents reported by federal agencies jumped from 5,146 in fiscal 2006 to 12,986 last year, with a 70 percent increase in unauthorized access to federal networks alone  Ref: nextgov

Researchers with the applications security testing specialist estimate that 71 percent of all the vulnerabilities reported worldwide during Q4 2007 were related to Web apps

Ninety-five percent of personal computers are vulnerable to attack by hackers due to unpatched flaws in their software applications, according to data released by Secunia

In a recent study David Rice, director of the Monterey Group who has just published a new book called “Geekonomics: The Real cost of Insecure Software” has estimated the actual cost of insecure software to the U.S. to be at least $180 billion per year.

more than 90 percent of adults fear that their identities might be stolen and used for unauthorized transactions. ref: http://interactive.zogby.com/index.cfm

on-line banking customers revealed that nearly 1 in 5 respondents had been victims of identity theft or fraud, and Banks Could Increase Profitability by $8.3 Billion Per Year if Stronger Security Measures Implemented.

U.S. Consumers Lose More Than $7 Billion to Online Threats, Consumer Reports Survey finds

Rise of targeted attacks: (managers, CEOs etc)
2005 - 2 attacks per week
Nov 2007 - 950 attacks for every 20 hours
ref: message lab 2007 annual security report

Spam volume increased 100 percent, to more than 120 billion spam messages daily worldwide. That's about 20 spam messages per day for every man, woman and child on the planet. Earlier versions of spam attacks were primarily selling some type of product. In 2007, more than 83 percent of spam contained a URL to a rogue Web server that was frequently serving malware. In accordance with a trend towards the blending of different malware techniques, URL-based viruses increased 256 percent.

online black market worth more than $105 billion, malware authors can produce new, unique threats targeting businesses and employees every 45 seconds (ref:messagelabs)

According to a software defect metrics compiled by Capers Johns back in 1996 about 85 % of overall defects are introduced during coding.

Sometime in late 80's or early 90's, Mr. Lee helped to melt Iceland’s

the virtual Earth surface is almost covered with water web. Now we have two worlds - dry and water

the people in the water world forgotten the real life in dry world or the past, living in myth,

Shouters  collecting things from and to floors...offers clicks, banners...new cookies are mapped. last two IP's and unique id's, privacy in question…

developers joining on open source water communities...later new license, closed source..and thats business...

IP's are shared, merged, from ISP to ad network to .... engines

Policy makers learning, learning forever...delay delay in years

bad people watching closely closely…than ever to do anything they want...

physical borders are secured by 80% in trillions or billions..., but the water world secured only 20%....

money making machines want to be in rich lists, or want more food from investors..and or at the end they want to do social work

User security outsourced to government...armless users trapped in the name of free boat

water world has started to clone you and me....whether good or bad,...I don't know....

everyone searching/mining for gold (ad) land, no last battle or survivors...everyone has two life...one forever life...its fully backed up by machines and a compromised ethical and or mechanic life, not a mirror though...

1Billion people living in unsafe water world…   :(

As long as google doesn’t open click logs to advertisers, they can’t maintain their current marketshare. in other words, Google should do something to standardize advertisement business on the web.
For ex: Google may try to bind search queries, reviews, ad clicks, Google maps, etc etc to checkout. This is a purchasing life cycle, show the advertiser what is happening at real time, build real time click fraud detection system. They really need to show some breakthrough innovation in Ad business. My dream is that they may develop a platform to meet seller/purchaser on real time, engagement/ interactive, rich advertisements are few that can convert into dollars. Click is not a sale, everyone knows it. Google has lot of powerful assets than others, for ex: search queries, viral patterns (ex: a high degree node gets declined per recommend when it past a certain number) and much more in Ad business. At the same time, they should provide more privacy to users, for ex: their employees/parners should not able to indentify individuals. Users should have the ability to decide to whom, what they want to share.

Innovation at “regular interval” is the only way google can maintain their market share of 50% for next 10 + years or so. If not, they are going to lose (slowly) market share to Microsoft, yahoo and other startups.

Advertisement is a trillion dollar industry, Google knows it very early. that’s why everyone going on that direction.  When there is a competition, innovation should begin. will it begin Google? Do you come forth to create open standards for ad business?

in response to post: Mix’08 Review: How Microsoft Is Fighting a War on Three Fronts

“I will give Redmond credit for turning faster than most big companies. When it became clear that the Internet was a big deal and they’d missed the boat, the company urged its coders to put hyperlinks everywhere, across every application”
IMO,
* Sun Microsystem missed the boat, I can remember the days in 90’s “java means internet”, Whats their revenue now?
* Yahoo missed the boat many times, they are the first one showed me search, directory, email , messenger etc. what is their revenue ?
* Google missed the boat, still they are showing 99% revenue in Advertisement.

Microsoft actually pushed internet services so early (2000), for example - .Net myservices (if I remember correctly its around 14+ services). If I see the history, Mr.Gates prediction has mixed results, few times they released in wrong time (so early or late). I believe that they are doing good job with live services at right time, but I am not sure about their search engine strategy/success.

classic OS is dead
We have been seeing lot of innovation in recent days   Especially in the web side. I like to see some innovation in PC world. It is my dream for more than 10 years. I DO NOT want OS in my computer. So what I would want it? I want a bootstrap loader and a browser. That’s all.
I don’t want hard disk, I don’t want mouse/touch pad, I don’t want cd/dvd drive, I don’t want to double click, I don’t want to boot in safe mode (who want technical boot?). I like keyboard, touch screen. I want solid state drives, I want to speak with my PC. I want to boot to check my emails, see movies, play my games in less than 5 seconds. In other perspective, I want to boot for web, I like to see my browser in less than 5 seconds, I want to chat, search, and check emails. I want Plug-ins for almost every web 2.0/semantic applications.

modern OS:
in the past - OS means to manage devices/drivers, memory etc. but modern perspective of OS  is to manage back up drive, manage my local cache (home server or wotever), manage my home electronics, manage my home/office security, or any other heavy burning activity.

portability:
my long term wish is that….I want to move my data (text, audio, video, and other digital content I store in PC and cloud) from servers to servers to pc to mobile to friends machine to office machine to remote machines to to to to anywhere I want with a click of a mouse. The data may be anything, may be my blog post, comment, forum post, email, chat, tag, profile, etc. Porting my data is the first step but I love to have 100% control on my data. (to delete, modify, monitor etc).

software license:
I hate software license, “Host it - don’t’ ship it” or “stream it - don’t ship it” I don’t want to pay each software that I buy. I want to have utility model. I pay monthly $100. Give me Phone, Cloud services, TV, etc etc.

identity:
I don’t want 100+ online id’s, I don’t want SSN, I don’t want credit card numbers, I don’t want driver license, I don't want real ID, I don’t want phone numbers, But I want an URL. I want URL for each and everything.  I want to authorize by click/touch.

Mr.Steve Ballmer’s answers at Mix 2008.
“yahoo seems to be accelerating the advertisement business”. Previously I said, buying yahoo is so dangerous...But I am not sure why MS much interested in this deal, they are very best at marathon.

“online advertising is going to be super big, …may be the last of my breath of MS… we are going to be there..” this is what I am looking for Microsoft, show some innovation in search space…

cloud service "great interest for us..." I believe that MS may bind the browser only OS with cloud services...

‘Apple is not welcoming runtime on iPhone”  we need innovation in battery life…I said "Processor speed defines PC world, Network bandwidth defines web world. Battery life defines mobile world"

Looks like MS working towards..."Browser only OS"  this is where MS did a huge mistake in 2000....I think they are in the right path now….I want my data in cloud.